Path

Spec Path

PATH Water – Award Case Insight We all had silly habits as kids that we eventually outgrew. Single-use plastic bottles should be one of them. Idea In a playful spot, kids (and even an adult) are shown farting. The narrator explains, “Everyone does that as a baby. But once you grow up, it’s time to stop—and to start caring for the planet.” Impact By mixing humor with irreverence, PATH turns a serious topic (sustainability) into a light, memorable message: make the switch from plastic to reusable bottles.

PATH Water – Award Case Insight We all had silly habits as kids that we eventually outgrew. Single-use plastic bottles should be one of them. Idea In a playful spot, kids (and even an adult) are shown farting. The narrator explains, “Everyone does that as a baby. But once you grow up, it’s time to stop—and to start caring for the planet.” Impact By mixing humor with irreverence, PATH turns a serious topic (sustainability) into a light, memorable message: make the switch from plastic to reusable bottles.

Client

Path

Work

Spec Path

Year

2025

Services

Credits

Fabio Garcia (Creative Director)

TURNING PROMPTS INTO FILMS — let's
connect

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2025

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TURNING PROMPTS INTO FILMS — let's
connect

NoReal

©

2025

Powered by

AREA

Created by

Prompts

Make your brand exceptional — let's connect

NoReal

©

2025

Powered by

AREA

Created by

Prompts